WHAT OUR VENDOR
Wanted
Power of CDS Demos
Expertise on breaking through in a new market
First Super had a range of premium sauces that found great success in Taiwan, but when Costco wanted to launch them in China’s new Costco Warehouses, the company faced a few challenges. First Super had limited knowledge of the market, and Chinese consumers would need to experience the products’ quality firsthand to accept the premium price.
The cds
solution
Building on the success they achieved together in Taiwan, First Super partnered with CDS to launch product demonstrations in the new Costco China Warehouses.
- CDS helped facilitate international expansion to support Costco aspirations
- Demos helped create awareness and consideration of the new products
- Sales success led to increased assortment and expansion across all five China Warehouses
New Region Rollout
Campaign
SKU Count Increase
Operational & Logistics Expertise
10.9x
Event Count Increase
10.7x
Unit Growth
The Results
10.9x Event Count Increase
10.7x Unit Growth
SKU Count Increase
We are your one-stop solution to drive sales.
LET US HELP YOUR BRAND. CONTACT US TODAY!
MORE of our CASE STUDIES
In a 3-year period, Bitchin’ Sauce’s total demo sales exploded from $14.5K to $5.8MM
Special event + pilot program increases brand awareness and sales across all promotional items.
